Driving Growth for a Car Listing Marketplace Through Web Design, Content & Consulting
MyCarPub is a Miami-based automotive platform designed to help car owners easily list and sell their vehicles. As a growing startup in a competitive digital space, they needed more than just a pretty website — they needed a complete online presence built to drive traffic, build credibility, and attract both sellers and buyers.
They partnered with ZwanZ Marketing to bring that vision to life. We redesigned their website to improve user experience, photographed cars to elevate visual quality, and provided ongoing creative consulting to refine their messaging and marketing strategies.
From strategy to execution, we’ve helped MyCarPub build a stronger digital foundation that supports their mission: helping people list their cars with confidence.
MyCarPub came to us with a website that lacked visual impact, trust-building content, and user-friendly navigation — three things that are critical when trying to convert new users in a peer-to-peer automotive marketplace.
They also needed better media to showcase vehicles, as poor photos can quickly hurt credibility and reduce conversions. On top of that, they were looking for guidance: how to market their brand, attract more users, and position themselves as a serious player in the Miami car listing space.
Their biggest pain point? They had a strong idea but needed structure and expert direction to bring it all together.
Our mission was to give MyCarPub a clean, professional platform that not only looked great but also performed — driving both trust and traffic.
What we delivered:
And the work is ongoing — we continue to support MyCarPub with marketing strategy, creative direction, and growth consulting to help them attract more users, listings, and buyers across South Florida.
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